Facebook Fan Pages

While Twitter is my favourite social marketing tool, it works even better when coupled with Facebook. Not the personal Facebook site that you may share with your family and close friends. For your business, it’s best to create a Facebook Fan page. To accomplish that, go to the Facebook main page and at the bottom […]

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Using Twitter For Your Business

I’m often asked “what is the point of Twitter? Why would it be useful for my business?” My answer: I love Twitter! Yes, it can be a time waster, as can email or any part of the Internet. I try to limit myself to 2 or 3 times a day, no more than five minutes […]

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Answering Your Customers

Lately, I’ve been researching options to create a membership site. I’ve narrowed my choices down to two – one a monthly fee and the other a one time payment. I was leaning toward the former and emailed them to ask the differences between both programs to justify the extra expense. I received the following answer: […]

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12 Tips For Trade Shows

This past weekend I had my first trade show booth at Mefest, a local women’s show held twice a year. It was a busy, exciting time and I learned a few things in the process. Wear comfortable shoes. Make sure you have plenty of water since you’ll be talking most of the time. Have large […]

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Mindmapping

These days I’ve got a lot of preparation work to do. I’m presenting a series of six day long workshops in the fall, on various aspects of doing business on the Internet. As well, I’ll have a booth at the MeFest women’s show in Waterloo in October. Although it may seem that I have a […]

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