Online Newsletters

If you have a blog or website, then you should be sending a regular newsletter. No less than once a month, so your readers don’t forget you and no more than a couple of times a week, so you don’t annoy them. The biggest reason to have a newsletter is to collect a list of […]

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Creating Demand Through Fear of Loss

There are many ways to create demand for a product. One of them is by using fear of loss. The potential buyer makes up his mind to purchase when the possibility arises that the product may no longer be available. I saw this method in action the other day. My daughter and I went into […]

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Importance of Having a Web Address

When looking at the local paper last night, I was surprised to see how many businesses have yet to show an online presence to their customers. Even the local computer store didn’t have a website listed on their ad. Did you realize that most people under 40 never look at a phone book? So if […]

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WordPress Problems

WordPress is the blog software chosen by most Internet marketers. Once installed, it’s easy to use, has a lot of capability and all kinds of plugins to increase its usefulness. On the down side, it can be tricky to upgrade. Apparently, upgrading to a newer version of WordPress is simply a matter of click, read […]

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Dragon Naturally Speaking

I recently purchased Dragon Naturally Speaking version 9.  This speech recognition software turns talk into text and is faster and more accurate than typing.  E-mail, instant messaging and surfing the web can all by done by voice. So far, I like the program very much. I found that I had to teach it how I speak, which took me […]

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