Register All Forms of Your Domain Name

This week I had the pleasure of listening to a well-known female Internet marketer. At the end of her presentation, she mentioned her website, Blogging4Boomers.com, so I went to BloggingForBoomers.com to check it out. As you can see, I went to a different site. And found a totally different person running it. Now that little […]

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Host a Meetup

Would you like to meet some of your potential customers offline and get to know them? Or want to present some information about your product or service? Why not host a meetup? Start by going to meetup.com and register your new meetup. You’ll be charged a small fee and they will help publicize your event. […]

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Online Newsletters

If you have a blog or website, then you should be sending a regular newsletter. No less than once a month, so your readers don’t forget you and no more than a couple of times a week, so you don’t annoy them. The biggest reason to have a newsletter is to collect a list of […]

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Creating Demand Through Fear of Loss

There are many ways to create demand for a product. One of them is by using fear of loss. The potential buyer makes up his mind to purchase when the possibility arises that the product may no longer be available. I saw this method in action the other day. My daughter and I went into […]

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Importance of Having a Web Address

When looking at the local paper last night, I was surprised to see how many businesses have yet to show an online presence to their customers. Even the local computer store didn’t have a website listed on their ad. Did you realize that most people under 40 never look at a phone book? So if […]

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