Sending a regular email newsletter, preferably about once a week, to your community is a great idea. But finding the time can be a challenge, as can knowing what to write about each week.
My solution: Paper.li Premium. By using the paid version of Paper.li, you can curate content and make it topic specific. Then take the html code for the paper, add it to your email service as a broadcast (I use Aweber) and send it out. The result is a beautiful and professional looking paper, complete with your header and your advertisements, which you’ll be proud to associate with your business.